How to launch a new product in weeks, not months.
A "Minimum Viable Product" is not a prototype. Werner Vogels, CTO of Amazon.com, defines it as a rock-solid first version with minimum feature sets.
The key to delivering in under 10 weeks is to identify the limited set of features that will allow you to go to market and start learning from your users.
The sooner your product is exposed to the market and in the hands of your customers, the sooner you understand what they really need.
The Theodo process allows you to user-test your product from week 3, making sure your MVP solves the pain of your early adopters.
Once the MVP is released successfully, a lot of ideas and features will be requested with the risk of bloating the newborn product. We provide the process and tools to keep the whole organisation focused on finding product/market fit.
Product strategy is about alignment with business strategy, clearly identified personas and user journeys, and understanding current strengths/weaknesses. Focusing on 1 to 3 key product characteristics to work on is key.
Our Starter workshops help us identify the product strategy together and ensure progress towards product/market fit is tracked weekly with analytics and user testing.
Finding a product/market fit requires teamwork from all parts of your business: product, engineering, marketing, operations, etc.
Align them all with clear visual management, the "product obeya" empowers your team to take ownership of the difficult challenges and share their learnings.
Using the lean Plan, Do, Check, Act framework, we consider every feature deployed in production as an experiment to test a hypothesis.
Even the best-in-class have less than 50% success on their new features. By evaluating features, you learn 100% of the time and work faster towards product/market fit.
Once you find product-market fit, it is time to scale the product and ramp up the delivery capability around it.
To grow your own capability and succeed in the current digital talent war we share with you our hiring, training and coaching processes.
This allows you to become autonomous progressively and acquire a unique in-house talent pool.
We tailor the Theodo process to fit your organisation and your products, then help its adoption by embedding our engineers and agile coaches into your teams.
We use one-on-one coaching and pair programming to develop your engineer's technical skill and leadership.
To address the challenges brought by scale and maintain a culture of high code quality and productivity we focus your team on continuous improvement using kaizen.
We have experience tackling the most common delivery challenges: bugs, lead time and productivity and help your engineering and product teams stay in control as the organisation scales.