Lovable Product Design
Create experiences products that are fairer, more lively, more engaging.
We design product experiences that really matter: useful, memorable and rooted in the reality of your uses and constraints. Our approach focuses on accuracy rather than over-bidding, to create value when it has the most impact.
Your main challenges
A user experience that leads to a drop in engagement.
Products are launched without rethinking the real value of the experience: superficial UX, fragile architecture, stagnant conversion. Users are turning to simpler and faster solutions. Acquisition costs are rising and the brand is losing ground.
A fragmented product vision that complicates and slows down every decision.
Design comes too late in the cycle, with no shared goals or indicators. Product vision, business, technical feasibility and design are progressing at a time lag. Each iteration becomes more expensive, trade-offs are getting longer and market opportunities are being lost.
An insufficient design base that multiplies debts and hampers teams
Without a clear design system or shared design framework, every screen has to be redesigned, choices are repeated, and debt builds up. Teams move forward at a slow pace, production gets out of hand and products lose consistency as they evolve.
Our approach
Revealing the essence of the product to build a truly shared vision
We bring out what gives meaning to the product — its emotional identity, its intentions and its real uses — so that all stakeholders converge in a clear direction. This streamlines discussions, reduces ambiguity, and creates a solid foundation for a truly memorable experience.
Choosing what creates the right value at the right time
We help your teams make a quick and effective decision between business value, attractiveness, feasibility and effort, by eliminating the superfluous. You invest your energy where the impact is real, without over-design or drifts that add to the debt.
Aligning design and technique to secure and accelerate execution
From the first workshops, we bring together designers and developers around a design system that serves as a common language. Decisions are made faster, back and forth disappears and the transition to production becomes smoother and more reliable.
Continuously improve the quality, accessibility and clarity of courses.
We move forward in short cycles, with regular feedback, transparent decisions, and accessibility audits, while AI takes care of repetitive tasks. Your product progresses with each iteration — clearer, more inclusive, more effective — without exhausting teams.
Nos chiffres clés
They trust us
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Bpifrance: Deploying €115 billion into the french economy in 5 days
In the midst of a health crisis and in just 5 days, Theodo designs, develops and deploys for Bpifrance a State-Guaranteed Loan (PGE) platform aimed at relieving the cash flow of companies hardest hit by the crisis.
Analgesia: digital therapy; the digital approach for better management of chronic pain
Develop a DTx to support chronic pain patients to live better on a daily basis, allow health professionals to better monitor their patients, and promote research on chronic pain.
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Compagnie des Alpes: Accelerating the in-resort customer experience: an MVP delivered in 6 months for 350,000 users
Support the largest French ski lift operator company in its mobile application redesign project. The objective: to create a single application that can be adapted and sustainable for all of its stations.
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Reach out to
Héloïse Bonan
Héloïse Bonan, Associate Partner - Head of Design, accompanies you in your product design projects.
Contact us
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